Joy Maker Challenge

Spread the Word!

Joy Maker Challenge Campaign

Be a Joy Maker! From now through December 23, generationOn and Hasbro are teaming up for their 7th annual Joy Maker Challenge! This program gets kids and teens involved in meaningful, hands on service during the holiday season, helping them develop empathy and compassion for others and make it a season of giving! For each kid or teen who engages in service, Hasbro will donate a toy or game to Toys for Tots - up to 1 million dollars' worth! That means each act of kindness or volunteer service will have TWICE the impact!

Visit for ideas and project guides to help you get started! Then you can share you story for a chance to win grants and prizes! 

Help us spread the word!

We need your help to tell kids, teens and caring adults across the country and around the world that giving back and spreading joy is fun and easy! Use our flyer and communications toolkit to help spread the word or get your own network engaged. Thanks!